Hi, I’m sean Last
      a Designer, Illustrator
& Digital Art Director

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CRAFTING DIGITAL ART AND CREATING COMPELlING BRAND EXPERIENCES FOR PROJECTS IN TECH, FINANCE & WEB3.

Art direction
Brand Design
Visual Design
Graphic Design
Illustration
UI Design
Animation
Concepting

Collaboration
Team work
Empathy
Ideation
Creative Direction
Design Leadership

selected work

FREETRADE

A challenger fintech product aiming to simplify investing and stand out among competitors.

Brand Design Graphic Design Illustration Animation

NODEFOLK

Educational platform addressing the knowledge gap in web3 and other emerging technologies.

BRAND DESIGN UI / UX GRAPHIC DESIGN VISUAL DESIGN Design lead

THE DEVILS

Helping Manchester United F.C. take their first ground breaking step into the world of Web3.

Creative Direction Brand Design Illustration Typography Graphic Design Design Lead

MINDLABS

Sleep and meditation app on a mission to normalise taking care of your mental health.

Graphic Design Visual Design Illustration

COLLECT UNITED

Shaping the future of Digital Collectibles at Manchester United’s digital innovation team.

Illustration System Art Direction Typography Graphic Design Design Lead

PEEPLE

HR platform meant to spark positive working culture through open conversation.

COMING SOON

Branding Graphic Design Brand Guadelines

Accomplishments

6 YEARS OF EXPERIENCE IN THE CREATIVE INDUSTRIES AS A DESIGNER & ILLUSTRATOR - IN BOTH AGENCY AND IN-HOUSE ROLES


SUPPORTED SUBSTANTIAL B2B REVENUE STREAM FOR MANCHESTER UNITED, WITH PARTNER TEZOS PAYING TENS OF MILLIONS PER YEAR


DESIGNED & ILLUSTRATED PROMINENT DIGITAL COLLECTIBLES, WITH OVER 1 MILLION CLAIMED AND OVER 10K SOLD


HELPING MANCHESTER UNITED GROW THE LARGEST DISCORD COMMUNITY IN FOOTBALL WITH OVER 93,000 MEMBERS


DESIGNED FUND RAISING CAMPAIGNS THAT HELPED FREETRADE RAISE OVER £8 MILLION (836% OF TARGET)


HELPED FREETRADE 4X HEADCOUNT AND GROW TO 1 MILLION REGISTERED USERS IN THE UK THROUGH VARIOUS BRAND COMMUNICATIONS


GRAPHIC DESIGN LEAD, SUPPORTING FREETRADE IN WINNING 2022 BRITISH BANK AWARDS


FEATURED IN COMPUTER ARTS MAGAZINE


D&AD NEW BLOOD’S FESTIVAL ‘ONE TO WATCH’ AWARD WINNER

WHAT PEOPLE        

     SAY ABOUT ME

SAM POULLAIN - HEAD OF BRAND & CREATIVE @MONEYBOX / EX FREETRADE

Sean is an exceptionally talented designer and a real pleasure to work with. During our time together at Freetrade, Sean helped to elevate our brand identity by creating a fresh and unique illustration and animation style.

He’s also a great collaborator across teams and brings a growth mindset to everything he does.

DANIEL LANE - INVESTMENT WRITER @POLAR CAPITAL / EX FREETRADE

I’m certainly not alone in having been genuinely excited by Sean’s drive, talent and energy while working on high profile creative projects with him, within tech and investing.

He is able to balance longer-term projects with near-term collaborations – always pushing what it means to be on the cultural forefront.

It was a real pleasure to work alongside such a proactive and talented designer leading the creative energy and upholding high quality design principles.

RONAN JOYCE - DIRECTOR OF DIGITAL INNOVATION @MANCHESTER UNITED / EX META

Sean was brilliant to work with in his time at Manchester United. His talent, creativity and passion were central to the club’s digital collectibles programme - and the quality of his artwork speaks for itself. He comes highly recommended as a colleague and team-mate.

ADAM BRECKONS - DESIGNER @WHITE BEAR STUDIO / EX FREETRADE

I worked with Sean as a Junior Designer and he’s been an incredible source of inspiration for me. He is thoughtful and extremely creative. A brilliant adition to any team looking for a creative with big, bold ideas, design and illustration.

sparking ideas         

      & solving design

problems                 

SHOOT ME A MESSAGE AND LET’S UNLEASH OUR CREATIVITY TOGETHER.